The third ever Content Marketing Show was held last Friday at the Logan Hall in London. This biannual event is organised by the same people behind the SEO conference in Brighton and featured sixteen talks across an array of topics within the field of content strategy and marketing.
As the event is predominantly about digital content it seems appropriate that we share some of the key tweets from the day.
We have also listed the presenters and links to their slides at the bottom of the article for anyone interested in learning more about content marketing.
If you spend 10 hours developing a piece of content you should spend at least 10 hours promoting it #contentmarketingshow— Kieran Flanagan (@searchbrat) November 8, 2013
'If content is fire, then social media is gasoline' #contentmarketingshow— Amy Jane Sinclair (@amysinclair24) November 8, 2013
News is the best way to get your content on the tv #contentmarketingshow— Sarah Howard (@SarahGHoward) November 8, 2013
The phrase "content is king" should be banned from conferences. It's nearly 2014 !! #contentmarketingshow— Kieran Flanagan (@searchbrat) November 8, 2013
Gov UK has stripped 75K pages down to 3K. An important lesson in less is more #contentmarketingshow— Chloe Hastie (@chloehastie) November 8, 2013
Long-form content reflects greater expertise, and is just as shareable as short-form #contentmarketingshow— Mike Perry (@michaelguyperry) November 8, 2013
Build relationships with influencers in your market to amplify your content #contentmarketingshow— Simon Dunant (@NewRiseDigital) November 8, 2013
Speakers & presentations
The GOV.UK Approach to Content
Sam Orams @SamOrams
An Idiot’s guide to Getting Content on the Telly
Kester Ford @KesterF
Amplify or Die!
The ZMOT is Going To Get You
Tony Samios @Caliberi
Offline Experiences That Lead To Digital Results